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These are called favicons (pronounced fav-icons) and they are also known as "website icons" or "bookmark icons". A favicon is a visual shortcut to your website or a mini-logo. Depending on your web browser (Internet Explorer, Firefox, etc.) the favicon will be seen: |
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Users can also drag and drop the favicon onto their desktop and later use it as a shortcut to your website. Adding a favicon to your site will: |
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Since your favicon needs to capture your brand and company visually, you should start with your logo. If your logo is complex or detailed, you may have a problem reducing it to the size of a favicon. If this is the case, start with the initial letter from your company name and add a small representative image. Just remember, your favicon is your brand presence and it appears on valuable, but tiny on-line real estate. Make sure it stands out, and matches your logo and website well. If you want to learn more about creating or adding
a favicon to your website, just contact your favorite web designer
at Common Sense Solutions at 630-379-0330.
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