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The
fact that you are reading this means that you
have survived the two years of recession so far.
While many of the economists are predicting improvement
in 2010, they also say it is likely that many
industries will lag behind in any general economic
recovery.
Perhaps your business has bucked the trend and
is looking at a good backlog going into 2010.
If so, congratulations. For the rest of you, 2010
will continue to be a year of scrambling to find
work and looking to cut costs wherever you can.
You may have already reduced costs in 2009. Since
our mission has always been about helping our
clients achieve efficiency through the appropriate
use of technology, that's how we started our 2010
planning -- Figuring out how we could help you
save money by utilizing technology to be more
efficient.
With that in mind, we have developed some new
value-added products that we believe will help
make you more efficient, save money, or both.
Read on, those new products are listed below.
Efficiency will be the name of the game for businesses
in 2010. Talk to us about the specific technology
efficiencies that exist for your business.
SharePoint. With
staff already stretched thin, the need for faster
response to opportunities, and project management
on thin margin projects a must, this tool can
help. Implemented correctly, it will cut down
on wasted time finding and organizing project
documents and other information that you need
to run your business.
A collection of web-based products and software,
Microsoft SharePoint includes web browser collaboration,
streamlines process management, provides more
efficient search methods and offers a more "user-friendly"
platform in document management.
SharePoint is offered by Microsoft as a free
download, although you will need to have a server
that meets minimum requirements (most do). You
can download it and with a little of our help,
get it up and running. Once you have learned it,
it is easy to maintain and expand its use on your
own.
SharePoint interfaces with many applications
you may already own, including Microsoft Office.
We will have a interface available for SharePoint
for our ComputerEase customers by the end of the
first quarter. ^back
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Network Maintenance
A great way to reduce your technology spending
is to invest in maintaining your equipment. Just
as your vehicles and other equipment need regular
servicing to avoid major repairs, your computer
server, workstations, and the software they run
on need the same thing.
We have developed several programs to provide
regular maintenance of your entire network for
a minimal monthly cost. Most of these programs
include a low cost service that monitors key components
of your network, so that potential problems can
be addressed before they become major problems
causing expensive downtime. ^back
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Remote Back Up
Without fail, we consistently have clients that
need help restoring from backups -- only to find
that the backup has not been working lately, sometimes
for several weeks or even months. The cost to
manually rekey data is very high, usually weighed
against the even higher cost of attempting to
salvage data from a damaged disk drive.
We are still strong advocates of tape-driven
backup, but we understand that tape systems have
many weaknesses, including old tape media, equipment
failure and human error. Because of the many potential
flaws, we now offer online backup services. Your
data, or specified subset of mission critical
data, can be securely backed up to our backup
servers at a very low monthly cost, without any
user intervention required. ^back
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Training
The worst time to cut back on sales and marketing
costs is during a recession. The same holds true
for training. The cost of training pales in comparison
to the inefficiency of users not utilizing the
systems you have invested in. What are they doing
instead? Rekeying data into spreadsheets, comparing
the spreadsheet to the data that is already in
the system, reconciling it, revising, etc. Or
just as bad, they are making decisions without
data that could be easily obtained, if only they
knew.
We will be providing a much more extensive set
of training programs in 2010, from beginners classes
for your new hires who have so far only learned
by word of mouth, to advanced classes on project
management and other advanced topics. ^back
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Your Web Site
I've been talking frequently to industry groups
about the necessity of reaching the 30 and under
generation via the Internet. If any part of your
business sells to younger buyers and you don't
have a significant web site presence, you are
making sales growth more difficult. If you have
a web site, but have not updated it in several
years, you're probably not getting the results
from it you should expect.
We have been doing web development, and search
engine optimization, for more than 10 years. What
we are adding this year is a set of web templates
that can be easily installed and customized for
your business. We can make adding or updating
your web site an easy process.
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